Allyn – hotel concept & branding
ALL YOU NEED
ALLYN stands for a concept that promises guests precisely what they really need from a hotel: a comfortable bed to rest in, a powerful shower to energise oneself and fast Wi-Fi to successfully take on the day.
MODERN, ELEGANT, SWISS
Allyn is suitable for the owner of any hotel or office building who wishes to repurpose or upgrade their premises with an innovative hotel concept. The product is on the cutting edge and promises an interesting return on investment above the usual market average.
MINIMALISTIC AND STYLISH
The rooms concentrate on the most necessary and important requirements.
A comfortable bed with a high-quality mattress to ensure a pleasant and restful
night’s sleep, an open wardrobe with two metal rails as a design feature, and a large rain shower that affords the bathroom the essence of a small, private SPA.
Category. Brand development
Location. Switzerland, Europe
Year. from 2017
Tasks. Development & CI concept, CD, branding
DEVELOPMENT AND CONCEPT
Monoplan AG, Zurich
MANAGEMENT/BUSINESS PLAN
Alain Cheseaux
Managing Partner
CAA Cheseaux Audit & Consulting GmbH